Business Articles - Internet and Businesses Online

To boost your online sales, create partnerships with colleagues, and increase the overall value of your product or service, add a bonus (or several) to your offering.

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

Here are 5 ideas for bonuses you can use to increase your sales:

1. Offer a special report.

Take several of your articles with a common theme that complements you

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

offering and compile them into a special report. If you don't have articles that seem to fit, think of additional information that you did not include in the origina

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

product and write it up as a special report. Use your word processing software to write it, then convert it to Adobe PDF to make it look nice (you can convert your d

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

cuments into PDFs for free at http://convert.neevia.com/). Or offer a special report written by a colleague of yours with information that complements your offering.

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

2. Offer an audio.

If you are selling a product that is education-based, offer a follow-up teleclass to answer any questions that your customers may have about the m

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

terial. Or record a special audio to go along with your product that offers some additional material that you didn't get to cover in the actual product itself, or tha

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t is an introductory or overview of the material covered in your offering.

3. Offer a resource file.

If you want to increase your customer's satisfaction with your

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

roduct, offer a quality resource list, so they don't have to waste time and money searching for where to go or who to hire to follow your sage advice. Put together a

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ist of the service providers, websites, ezines, books, magazines. etc. that you personally use (or that come highly recommended to you by your trusted colleagues) and

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

that are related to your product or service. Create a PDF of your compiled resources to offer as a bonus. For example, one bonus that comes with my 21 Easy & Essentia

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

Steps to Online Success System™ is Alicia's 6-Figure File of Recommended Resources, which is a list with links of who and what I personally use to make my business r

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

n successfully.

4. Offer a workbook.

Just like so many self-help books do, create and offer a workbook, action guide, success journal, or the like to go along with

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

our product or service. Pull out the main points of your material and create exercises to deepen your reader's understanding, or create sections in which your reader

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

can add their own thoughts and ideas as they work through your information.

5. Offer a discussion list.

You can do this a number of ways, but the easiest and the on

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

that will require the least amount of effort on your part is to create and offer a discussion list via Yahoo Groups or Google Groups. It's free and can help to build

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

a community of people who have YOU in common, and it gives them a place to offer each other support. You can pop in and out at your leisure, maintaining and strengthe

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ing your relationship with your customers.

Another way to do this is by offering a membership site (which is an article for another issue) as a very valuable bonus.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

or example, with 21 Easy & Essential Steps to Online Success System™ I offered Charter Membership spots for a reduced membership fee as a bonus.

If you haven't tried

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

tacking on a couple of bonuses to your offerings, do so and see what happens. My bet's on increased sales... :)

Copyright 2006 Alicia M Forest and ClientAbundance.co

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Marketing research can be used to meet nearly all the marketing information needs of the small businessperson. Every area from developing a business plan to designing an effective advertising program can benefit from the use of carefully planned and executed research.

When you send out information to prospects what do you put in the envelope? A letter? A brochure? A business card? Many of my clients use a brochure to tell the whole story about their business. They mail only a letter or a letter with a brochure. However, instead of relying on one piece only, consider mailing out a complete package to your prospects.

If your key – that’s KEY – outside audiences don’t exhibit the kind of behaviors that lead to results like these, you need to take a closer look at your public relations effort. Results like fresh ...

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