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Its easy. That’s what they tell you. “We have a simple 3-step system,” they say.

And its true.

Most direct sales programs do have a simpl

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

e program. Its an industry standard to make earning a six or seven figure income appear to be as easy as putting on your shoes.

Heres the rub. A lo

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

t of folks don’t find it easy. They find it hard, or so costly they quit before getting into profit.

Most of the Direct Sales programs are designed

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

o do one thing - get you excited about all the money you will make with their system. One problem with that - its up to YOU to ask the right question

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

s, because most associates will not volunteer any kind of information that would make you step back and say, “ Gee, it sounds like there is some skill

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

development involved here,”

The truth - there IS skill development involved.

Just like any profession, you get compensated accordin

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

g to how much energy you invest in becoming good at it.

Theres more. Program recruiting calls also don’t tell you about why some people don’t succee

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

with their systems. There are a lot of reasons.

Some people never really get started.
Some people quickly discover they arent cut-out

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

for success in this industry so they quit.

Some folks attend all the training calls. They buy the leads and the recommended ads. And gradually

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

one day at a time, they go broke from the overhead of relying exclusively on high-cost marketing methods.

Most company marketing training empha

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

sizes EASY activity. Thats the problem. Easy marketing activity often means one of two things:

Ineffective (or unprofessional) activity.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

This includes placing dumb-looking ,”join my business,” ads on every free ad board you can find. This includes placing ads on Employement opportuni

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

y websites. This includes chasing family and friends to join your business.

Throwing money at marketing that is unaccountable, and especially bu

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ying leads.

The lead companies are the great shame of the home-business industry in my opinion. Many if not most of the companies sell the lead

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

many times, generate the leads in ways that are guaranteed to have you talking to the WRONG kind of people, and generally find every way they can to

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

relieve new business owners of as much money as possible.

That is, until the new business owner wises up.

There is another way too build a business.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

Its called having a plan to STAY IN BUSINESS.

The absolute best way to stay in business? Get educated about effective, accountable marketing.

Acco

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

untable marketing is the type of marketing where the business owner can look at what he or she invested in the marketing and calculate the return on i

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

vestment. Its not hard to do, but it does require an investment of time in reading. A good sponsor who understands marketing can be a great help.

H

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ere it is. The big secret.

Making big money with direct sales requires an understanding of marketing. Disagree with this statement at your own risk

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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We've all seen the outrageous ads: buy my book, and get a grant! What IS the truth about grants? This article by well-known Grants Consultant Jillian Coleman Wheeler provides the answers.

The labor market bias against older workers is addressed by providing techniques to confront the issue in interviews and how to deomolish such negative perceptions and turn them into a positive attitude which may lead to a job offer.

A mission is what a person, a group, an organization or company sets out to do. It is the direction that the people involved in the movement keep in mind while going about their daily routine and not-so-routine activities.

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