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Business Articles - To Serve Man
My favorite episode of "The Twilight Zone" is one where aliens arrive on earth and are recruiti According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product ng people to come back with them to their home planet. They treat the humans with great respect ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in and they have have a book that they keep referring to called, "To Serve Man". Many of the eart lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. hlings are captivated with the space men, who seem to be treating them like gods, with the goal here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe to deliver them their greatest desires. Some however are skeptical of the whole situation. Wh d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro ile crowds are lining up to go with the aliens, expecting to be worshiped, others doubt that th ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc e motivation of the space travelers. Just has hundreds leave on the space ship to be taken into easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi space, one of the humans runs out with a look of horror on his face. He has just finished tran nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically slating "To Serve Man". He screams; "STOP....IT'S A COOKBOOK !!!!". If you want to build a suc and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ cessful network of contacts that will lead to referrals and more business, you must go out of y ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi our way to "serve" others. Finding ways to selflessly help them will lead to others helping you ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a . But your motivation must be sincere. If you are just doing it to get something in return, eve dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod ntually someone will figure it out and expose you as a fraud. Your plan cannot be to devour the cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin others. In my book, "Some Assembly Required: How to Make, Keep and Grow Your Business Relatio tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen nships" (New Year Publishing 2005, available at www.thomsinger.com), I talk about the "pork cho t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel p man". This guy is always out networking. Every time he sees a potential client, it is as if t ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust hat person has a pork chop around their neck and he is a hungry wolf. Once he gets the business y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products , or discovers the prospect is not really a prospect, he drops them and moves on. His motivatio . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de n is not really to build a network based on mutual benefits..... it is to get business for hims elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip elf. To succeed at networking your motives have to be about mutual success, not just your own. tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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